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ChatGPT Ads pricing · Google Partner · 15 years

ChatGPT Ads pricing: fixed monthly packages.

Five fixed monthly packages for ChatGPT Ads, run by our team. A flat fee for our management, never a percentage of your ad spend, which you pay to OpenAI direct on your own card.

4.8 from 395+ reviewsFixed fee, never a % of spend

Where do I find this?

Sign in to Google Ads. Your Customer ID is the 10-digit number at the top right, next to your account name, for example 123-456-7890.

ChatGPT Ads management packages

Pick your mission. Compare everything.

The same five packages and prices as our Google Ads management, built for ads in ChatGPT. Flat monthly fees, never a percentage of your ad spend. Free set up on Standard and Elite. No long-term contracts, cancel with 31 days notice.

Swipe to compare all five packages
ChatGPT Ads management packages compared
5 packagesCompare
every feature

All prices in US dollars. One flat monthly fee, no percentage of spend.

Starter package badge, Launch Pad MissionStarterManaged by our team$199per monthMax ad budget$500/moFree tools worth$98/mo
Lite package badge, First Orbit MissionLiteYour own account manager$399per monthMax ad budget$2,500/moFree tools worth$167/mo
Most popular
Standard package badge, Deep Space MissionStandardAccount manager + priority phone$699per monthMax ad budget$7,500/moFree tools worth$573/mo
Elite package badge, Interstellar MissionEliteTwo managers + senior strategist$999per monthMax ad budget$15,000/moFree tools worth$703/mo
By appointment
Brett Dixon, Managing Director of DPOMPremiumDirect access to Brett Dixon, MDFrom$1,999per monthMax ad budgetNo capFree tools worth$703+/moDiscover PremiumMeet Brett
Budget and account management
Monthly ad budgetThe most ad spend each package manages. You pay it to OpenAI direct, on your own card
$500$2,500$7,500$15,000Custom quote aboveNo capCustom retainer
Expert campaign management
Founder-led
Dedicated account manager
Support ticketsTwo managersBrett DixonManaging Director
Direct access to the Managing DirectorBrett runs your account and is available on demand
Brett Dixon, MD
Senior strategist and director oversightStrategy and forecasting at senior level
Brett owns the strategy
Your toolkit

Built in-houseOur own tools, designed to turn the people your ads reach into inquiries.

Free tools worth$98/mo
Free tools worth$167/mo
Free tools worth$573/mo
Free tools worth$703/mo
Free tools worth$703+/mo
NebulaSee itSee where visitors click, scroll and drop offHeatmaps and recordings, 5,000 visits a month$69/mo on its own
Add-on$69/moSized to you
Relay ConvertSee itSee which calls came from your ads and your website, and listen backAdvanced website call tracking$69/mo per website on its own
Add-on$69/moAdd-on$69/mo130 min, 8 numbers250 min, 8 numbersSized to you
OrbitSee itAnswers your visitors day and night and takes their detailsAI chat for your website
Add-onfrom $59/moAdd-onfrom $59/mo300 conversations/mo1,000 conversations/moSized to you
AI Call AnsweringSee itAnswers your calls day or night, takes a message or puts them throughRelay: your business number with an AI receptionistAI from $99/mo, number $29/mo on its own
Free business number130 min/mo, AI is an add-onFree business number130 min/mo, AI is an add-on130 min/mo300 min/moSized to you
Form BuilderSee itBuild your own inquiry forms and see every inquiry in one placeDrag and drop, no code. Spam filtered and emailed to youComes with every package
JamesSee itAsk anything about your account, any time, day or night24/7 AI account assistant, read-onlyComes with every package
Mission ControlSee itYour account, tools, invoices and support in one placeWeb and iPhone app, Android coming soonComes with every package
Support
Email support
Telephone support
Pre-booked
Priority phone support
Book a call through your manager's diary
On demand
Video meetings with your account manager
With Brett
Campaigns
Eligibility check before you signYour business and website checked against OpenAI's advertising rules first
Ads Manager set up in your business's nameOpenAI's verification, billing on your card, and access for our team
Conversation targetingContext hints written from the questions your customers ask. ChatGPT matches on meaning, not keywords
Ad cards written for youHeadline, description, image and link, in several versions for each offer
Conversion tracking set upOpenAI's pixel and Conversions API, so inquiries and sales are measured
Bidding managedPay per click or per thousand views, then conversion bidding once tracking has data
Structured ad testingAd versions tested against each other, keeping the ones that bring inquiries
Product feed campaignsFor online shops: ads built from your product catalog
Custom audiencesLeave out existing customers, or target a list of 25,000 or more matched people
Conversion-rate work and landing-page testing
Reporting
Monthly reportSpend, clicks, inquiries and cost per inquiry
Board-ready
90-day reviewA straight recommendation: grow it, change it or stop
Quarterly strategy sessions by video
Every package
One-off set up
$399$399FreeFreeCustom
No long-term contract
Cancel with 31 days notice
Move up or down a package any time
Flat monthly fee, no percentage of spend
You keep your ad accountIn your business's name, whatever happens
Ready for lift-off?A tailored quote from our team
Starter $199
Lite $399
Standard $699
Elite $999
Premium from $1,999Discover PremiumMeet Brett

All prices are in US dollars, with no sales tax. Any advertiser can select any package provided they don't exceed the maximum stated monthly ad spend. Your ad spend is paid by you to OpenAI direct, on your own card, never through us. Already a DPOM Google Ads client? ChatGPT Ads is in beta: ads show to adults on ChatGPT's Free and Go plans, some industries cannot advertise, and OpenAI reviews every advertiser and every ad before it runs, so we check your eligibility before you sign. No platform promises where or how often an ad appears, and nor do we. One-off set up $279 on Starter and Lite, free on Standard and Elite. All packages are monthly recurring subscriptions with 31 days notice to cancel unless otherwise stated.

Included tools are switched on by you in Mission Control. Tools with a monthly allowance tell you when you reach 80%, and you can move up a package at any time. Add-on: available to add from Mission Control. iPhone app today, Android coming soon. Free tools are included in the package price at no extra cost. Premium includes everything in Elite, with each tool's allowance sized to your account with Brett. James, Mission Control and the Form Builder come with every package and are not counted. Running Google Ads with us too? Sentinel click fraud protection comes with every Google Ads package; it works inside Google Ads, so it is not part of a ChatGPT Ads package. See it opens our Mission Control demo, which runs on an invented shop.

Straight answer

How much do ChatGPT Ads cost in the US?

There are two costs: your ad spend, which you pay to OpenAI, and our management fee, which is fixed and on this page.

Our fee

A flat monthly fee from $199 on Starter, then $399, $699 and $999, with Premium from $1,999 with Brett. All prices are, and never a percentage of your ad spend.

Your ad spend

You pay OpenAI direct, on your own card, and you set the budget. Each package manages up to a monthly ad budget: $500 on Starter, $2,500 on Lite, $7,500 on Standard and $15,000 on Elite.

Set up

A one-off set up of $399 on every package, covering your Ads Manager account in your business’s name, conversion tracking and your first ads.

Shopping feeds

Standard, Elite and Premium include shopping feed optimization with Starfeed. We connect your product feed so ChatGPT can show your products with a photo and price, where OpenAI offers product ads for your account. Starter and Lite do not include it.

More detail

Looking for ChatGPT Ads pricing? This page is it: five fixed monthly packages, shown in full above. ChatGPT Ads are new and OpenAI still calls its Ads Manager a beta, so we make no promises about results or about where and how often an ad appears. Read how they work on our ChatGPT Ads management page, and see the same packages for Google Ads.

Who it suits

Is your business a good fit?

We would rather tell you now than take your money for something that cannot work. This is where ChatGPT Ads make sense today, and where they do not.

A strong fit

You sell something people research and compare before buying: home improvements, garden rooms, kitchens, solar, travel, courses, cars, furniture, considered online purchases. Your customers are members of the public, who are the people most likely to see ads in ChatGPT. You serve the whole US or a wide area, because narrower location targeting is limited to what OpenAI offers in each country. Google Ads already works for you and you want to be early on the next channel. You have a clear offer that fits in one line: a free survey, a fixed price, a quick fitting date.

Not a fit yet

Health, medical, legal and most financial services, because OpenAI does not currently accept most of these advertisers outside the US. Gambling, alcohol, tobacco, dating and political advertising, which ChatGPT does not allow. Emergency services where people simply search and call, such as a burst pipe at midnight: Google Ads still owns that moment. Selling mainly to businesses, because decision makers often pay for ChatGPT and paying users never see ads. Very small budgets, because ChatGPT needs enough spend to learn, so we would usually point you to Google Ads first.

More detail

Not sure which side you are on? Ask us and we will check your eligibility before you pay us anything.

How we run them

How DPOM runs your ChatGPT Ads. The same senior team, on a new platform.

The same senior team behind 15 years of Google Ads for more than 4,000 businesses, applying everything that taught us to a new platform.

From eligibility check to a straight 90-day review

  1. FirstCheck and set upEligibility checked, then Ads Manager opened in your name.
    More detail

    We check your industry against OpenAI's advertising rules and tell you honestly whether ChatGPT Ads can work for you, before you pay us anything.

    You then open ChatGPT Ads Manager in your business's name, which takes a few minutes and we walk you through it. OpenAI checks the business against your website, your own card pays OpenAI directly, and you invite us in to run it, so you own the account and see every penny of spend.

  2. BuildTargeting and trackingConversation targeting from real demand, and website inquiries counted.
    More detail

    If you already run Google Ads, we start from the searches that bring you inquiries today. Otherwise we research the questions your customers ask, then turn them into the conversation targeting ChatGPT uses.

    We install OpenAI's pixel and Conversions API and check your site lets OpenAI's ad checker in, so every form fill and inquiry is counted and the bidding learns from real customers.

  3. LaunchAds written for the momentSeveral versions of your ad card, tested against each other.
    More detail

    Several versions of your ad card, each answering a different situation. We test them against each other and keep the ones that bring inquiries.

  4. OngoingOptimize and reportA clear report and a straight conversation at 90 days.
    More detail

    Regular optimization by our team, with your own account manager from Lite upwards, a clear report on spend, clicks and inquiries, and a straight conversation at 90 days about whether to grow it, change it or stop.

Fifteen years of paid search for UK businesses

Case study · Legal

LMP Law. 1200% more leads, with no increase in cost.

  • 95%Reduction in CPA
  • NoIncrease in Cost
  • 2692%Increase in Conv. Rate

Read the case study: LMP Law

How we did it

Before

After performing an audit, we discovered that LMP Law’s campaigns were poorly targeted with poor quality ad copy that resulted in poor CPCs and a low Quality Score.

What we did

We rebuilt the campaigns using best practices and introduced smart bidding strategies combined with better keyword targeting and ad copy to drive consistent growth without any increase in budget.

Nottingham law firm, property market.

These are Google Ads results, shown as published on each case study page, with the services each one lists. ChatGPT Ads are new and have no case study of their own yet. All case studies

What our clients say

4.8 from 395+ reviews

Really happy Camilla and Lee. Im a small business in Derby and google ads and seo is something I don't understand but the guys take there time to explain it to me in a way I understand and ultimately, I get more customers which is what counts

Norbert · Feefo, Mar 2025

Camilla and Lee are two of our senior marketing managers.

Read our reviews

Who runs your account

A real person runs your account. James helps in between.

From Lite upwards you get both: a named account manager who knows your business and makes the decisions, and James, our AI account manager, for the questions that cannot wait. On Starter our team runs your account, by email and support ticket, and James is there too.

AI does the routine, people decide. Every change James makes is based on data, and your account manager can override it.

Meet the team
  • Camilla, Senior Marketing Manager at DPOMCamillaSenior Marketing Manager
  • Lee, Senior Marketing Manager at DPOMLeeSenior Marketing Manager
  • Patrick, Senior Support Manager at DPOMPatrickSenior Support Manager
  • Valerie, Operations Manager at DPOMValerieOperations Manager
  • Brett Dixon, Founder and Director at DPOMBrettFounder & Director
  • Jayme Dixon, Director at DPOMJaymeDirector
  • Nige, Director at DPOMNigeDirector
  • James, AI account manager at DPOMJamesAI account manager, 24/7

Before you choose someone to run ChatGPT Ads

Why choose DPOM for ChatGPT Ads? Ask anyone these questions. Here are our answers.

Our answers are backed in writing by our Transparency Guarantee. Take the list with you and compare.

  1. Will you tell me honestly if ChatGPT Ads suit my business?

    YesYes. We check your eligibility against OpenAI's advertising rules before you pay us anything, and if Google Ads is the better place to start we say so.

  2. Do I own the ad account?

    YesYes. The account is in your business's name, we walk you through opening it, and your own card pays OpenAI. If you ever leave us, the account, the ads and the data stay with you.

  3. Will inquiries be tracked?

    YesWe install OpenAI's tracking pixel and Conversions API, so inquiries from your website are counted and the bidding learns from them.

  4. Do you take a percentage of my ad spend?

    NoNo. A flat monthly fee, and your ad spend goes to OpenAI direct.

  5. Do you promise results?

    NoNo. The platform is new and no one has published benchmarks. We promise how we run it, and an honest recommendation at 90 days.

  6. Is a real person in charge?

    YesYour account manager on our team makes the decisions on your campaigns. James, our AI account manager, answers questions and, on accounts where we switch him on, makes routine changes from your account's own data, which your account manager can override or undo.

  7. Can I run it alongside Google Ads?

    YesYes, and we recommend it. Start ChatGPT Ads with a separate test budget alongside your Google Ads, then decide with real numbers.

  8. Am I tied into a long contract?

    NoNo. Monthly rolling, with 31 days’ notice. Because the platform is new, we recommend giving it around 90 days so there is enough data to judge it fairly.

People and AI, together

Experienced people at the helm. Our own AI behind them.

DPOM has looked after businesses since 2011, and your account manager still runs your account. Behind them now is a system we built in-house: tools that turn visitors into inquiries, and James, our AI, watching your account day and night.

  • Camilla, Senior Marketing Manager at DPOM
  • Lee, Senior Marketing Manager at DPOM
  • Patrick, Senior Support Manager at DPOM
  • Valerie, Operations Manager at DPOM

Your account manager at the helm

An experienced person on our team sets your plan, makes the big calls and approves anything you ask for. They can override or undo anything our AI does.

AI does the routine, people decide.

A family business, looking after businesses since 2011

James, DPOM's AI account manager

James, our AI, day and night

Ask him about your results, reports or next step in Mission Control, any time. He checks your tracking every weekday, flags ads that stop the same day and warns you before seasonal dips.

Where we switch him on, he makes routine Google Ads changes. Every change is based on your account's own data, and your account manager can override it.

See Mission Control

Every change James makes is based on data, and a person can always override it.

How we use AI to get you ahead, honestly

Tampa Bay

ChatGPT Ads for Tampa Bay businesses

DPOM USA works from 100 S Ashley Dr, Suite 600, Tampa, FL 33602, in downtown Tampa, and looks after businesses across Tampa Bay, from St. Petersburg and Clearwater to Brandon and Bradenton, and right across the US. Every meeting is a phone or video call, so it fits round your day.

Call (813) 592-8605 any time. James, our AI receptionist, answers day and night and books you in with a specialist. Prefer to write? Use the form at the top of this page and we will come back to you the same working day.

DPOM USA Inc, 100 S Ashley Dr, Suite 600, Tampa, FL 33602. Phone (813) 592-8605.

Pricing questions

ChatGPT Ads pricing FAQs.

Prices and packages

How much does ChatGPT Ads management cost?

DPOM manages ChatGPT Ads for a fixed monthly fee starting from $199, with further packages at $399, $699 and $999, and Premium from $1,999 with Brett. All prices are in US dollars. Your ad spend is paid by you to OpenAI direct, on your own card, and is not part of our fee.

Do you charge a percentage of my ad spend?

No, never. Our management is a flat monthly fee based on your package, so it does not climb as your spend grows. Your ad spend goes to OpenAI in full.

Is there a set up fee?

Yes, a one-off set up of $399 on every package. It covers opening your Ads Manager account in your business’s name, conversion tracking and your first ads.

What is the minimum ad budget?

A Starter budget (up to $500 a month) runs one campaign.

Which package should I choose?

Choose by the monthly ad budget you want managed: up to $500 on Starter, $2,500 on Lite, $7,500 on Standard and $15,000 on Elite. Above that, or if you want Brett to run your account, Premium is a custom retainer. Any advertiser can choose any package, provided they do not exceed its maximum monthly ad spend.

Are these the same packages as Google Ads?

Yes, the same five packages, prices and ad-budget bands as our Google Ads management, with the tools that make sense for ChatGPT Ads. The Google Ads pricing page shows them side by side.

Do you offer shopping feed optimization?

Yes. Standard, Elite and Premium include shopping feed optimization with Starfeed. We connect your product feed so ChatGPT can show your products with a photo and price, where OpenAI offers product ads for your account. OpenAI turns product feeds on account by account, so we check whether it is available for you before you sign. Starter and Lite do not include it.

Is there a contract?

No. Packages are monthly and rolling, with 31 days’ notice. Because the platform is new, we recommend giving it around 90 days so there is enough data to judge it fairly.

Eligibility and results

Who sees ads in ChatGPT?

Adults using ChatGPT's Free and Go plans. People on the paid Plus, Pro, Business and Enterprise plans do not see ads, and ads are never shown to under-18s or alongside sensitive conversations such as health, mental health or politics.

Can my business advertise on ChatGPT?

Most consumer businesses can. We check your eligibility before you pay us anything.

Who owns the ChatGPT Ads account?

You do. The account is in your business's name and your own card pays OpenAI for the ads. If you ever leave us, the account, the ads and the data stay with you.

Can I target my local area?

Partly. OpenAI lets campaigns target a country and, where it offers them, regions within it, and what is offered varies by country, so we check what can be used for your area before you sign. The conversation itself also carries location. If you only cover a small local area, Google Ads is usually the better place to start.

How do you measure results?

We install OpenAI's tracking pixel and its Conversions API on your website, so inquiries from your website are counted. You get a clear report on spend, clicks and inquiries, and the bidding learns from real inquiries rather than clicks alone.

Should I move budget away from Google Ads?

Usually not. Google Ads reaches people ready to buy right now, and ChatGPT Ads reach them earlier, while they are researching. We recommend starting ChatGPT Ads with a separate test budget alongside your Google Ads, then deciding with real numbers.

Get started

Ready to try ChatGPT Ads?

The quickest way is a call. Tell us what you sell and who you want to reach, and we will tell you honestly whether ChatGPT Ads suit you and what it costs.

Talk to James, our AI receptionist(813) 592-8605

Get in touch

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